• You own outbound into US e-commerce brands. Cold email, LinkedIn and calling, into US fashion and apparel brands doing $10M to $50M online.
• Your job is booked meetings that our AEs actually want to take. Not activity, not connects, not opens. A meeting counts when the brand fits, the person owns a marketing or revenue number, they have a live problem, and they turn up.
• We are an AI native creative and performance agency. We take the mandate for a brand's creative and performance work and own the outcome. You are not selling software, so the conversation is about how their marketing gets made today, not about a product.

• Work a named account list rather than spraying a market. The accounts are yours to know properly.
• Run three channels. Email sequences, LinkedIn connection requests and messages at around 300 a week across your own account and a ShopOS account, and calling into the US.
• Write your own copy and test it. We are not handing you a script that works, because we do not have one yet. Month one is finding out what gets replies from a US marketing head, and you should expect to throw most of it away.
• Qualify properly before you book. A meeting that does not qualify costs an AE an hour and costs us credibility internally.
• Keep the CRM honest. What was said, what the trigger was, when to come back.

• At least two years selling into the US, and it worked. You can name the accounts you booked, what the sequence looked like, and your actual reply and meeting rates.
• You have sold into e-commerce or D2C brands, or something close enough that you know what a catalog, a PDP and a performance creative are.
• You can write. Most of this job is written, and generic outbound gets deleted.
• You will work US hours. Not sometimes.

• You have used AI properly in your outbound, for research, personalisation or list building, and you can show what you built rather than name a tool you subscribed to.
• You have worked somewhere small where nobody handed you a playbook.
• You have opinions about why most cold email fails.

• Titles and the size of the logos.

• Two years of US selling that actually produced meetings, and willingness to work the shift.

• You want a list handed to you and a script to read.
• You measure your week in emails sent.
• You want to move to closing in three months. That may happen, but not on a promise made at offer stage.

This SDR role develops outbound conversations with US e-commerce brands and books qualified meetings for account executives. The work centers on targeted account research, tailored outreach across email, LinkedIn, and phone, and disciplined qualification and CRM records.

Role at a glance

Skills mentioned

What you will likely work on

• Research and work a named list of US e-commerce brand accounts.
• Run email sequences, LinkedIn outreach, and calls to US prospects.
• Write and test outreach messaging to learn what resonates with marketing leaders.
• Qualify prospects for brand fit, decision-maker responsibility, active need, and meeting attendance before booking.
• Book useful meetings for account executives rather than optimizing for outreach activity alone.
• Record conversation details, buying triggers, and follow-up timing accurately in the CRM.

Good fit signals

• Has at least two years of US selling experience that produced meetings and can discuss account, reply-rate, and meeting-rate results.
• Has sold to e-commerce or D2C brands, or understands related concepts such as catalogs, product detail pages, and performance creative.
• Writes clear, specific outbound messages and is comfortable testing copy without an established script.
• Can consistently work US hours.
• Experience using AI for outbound research, personalization, or list building, or working in a small team without a ready-made playbook, is a plus.